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Music Team Building. Teamwork at its best

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Transformation Jam
Team Engagement In Motion

We help your team or group break out of the mould of mediocrity and separation to re-engage and reconnect, bringing purpose to day-to-day success.


We do this by opening the pathways to confront, connect and create a vision shared, believed and owned by all.

We have connected the collaborative elements of a 'jam' session, with the clarity to create meaningful change through transformation coaching, into a unique purposeful and engaging group or team-building experience.


We call it 'Transformation Jam'.

Why a Transformation Jam?

What is a Transformation Jam?

Dene Menzel and Sashua Benay join forces for Transformation Team Jams dive into key themes relevant to today's growing organisations.

Set aside half a day at your next training or conference day for this purposeful 4hr jam experience brought to you by Dene Menzel of Brand Jam and Sashua Benay Transformation Coach.


Your experience begins with a deep dive into purposeful themes relevant and important to your group's challenges and goals.

From data gathered during your welcome coaching session, your group then works in collaboration with the help of our music and songwriting team to translate key messages into lyrics and music. The output is a powerful anthem that is learned and performed together for deeper personal connection.

Cap off the experience with a reflection and projection session to consolidate and commit  to a new tone into your future bringing a deep and united sense of clarity, purpose, energy and readiness to tackle what lies ahead.

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Your Jam. Your Theme.

Are you finding it hard to retain your people? Do conversations end up in workplace conflict? Are you looking to introduce more inclusivity or diversity into your workplace culture?


Dene Menzel, Founder of Brand Jam has joined forces with leading Transformation Coach, Sashua Benay to dive into key themes of Team Engagement, Culture, Movements and Loneliness and , to make your Transformation Jam experience not only inspiring, but nurturing to you and your group.

Synergy Brand Jam

Team Engagement

Engage, Connect, Succeed: Ignite teams with emotional intelligence, inclusion and wellbeing to belong. Boost loyalty, satisfaction, and performance for organisational and team success

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Review leadership from a fresh perspective, foster connections, inspire engagement and cultivate a united environment for an engaging vision, genuine belonging and long-term success

Creativity & Connection Brand Jam

Culture, Change & Creativity

Build trust, clarity and understanding. Embrace change, hybrid work, enhance collaboration, productivity and invite disruptive innovation as a leading force in industry

Sense of Pride Brand Jam

Purpose-Led Business

Elevate impact beyond profits. Inspire engagement, stakeholder trust, customer loyalty and employee connection to unlock your vision's full potential with purpose and meaning

Social Conscience Brand Jam


Unify and inspire at your summit. Foster belonging, agency and collective responsibility. Energise delegates to reflect, act and commit with deep intention and connection for a transformative experience

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Unfurl the stigma of loneliness for highly functioning busy people, foster belonging, trust, and connection. Open the conversation to build meaningful relationships for a transformative experience of growth

Please read our FAQ to learn more, or contact the team at Transformation Jam to find out how we can make your Jam an unforgettable experience for you and your team.

Your Jam Your Theme
Transformation Jam Themes

Meet your Hosts

Dene Menzel and Sashua Benay met in 2021 during the height of covid lockdowns, during a chance meeting at an online networking meeting. From their first conversation, they knew they just had to join forces to bring the magic of music and the nurturing coaching approach to transformational change - to help organisations navigate successfully through this new landscape.

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Dene Menzel

Founder, Branthem & Brand Jam

Hi, I'm Dene Menzel and music has been my life. Over my 30+ year career, I've been a voice coach, a choir director, a lead singer, a songwriter, and a #1 Best Selling Author. Over my musical journey, I've been so humbled to win industry awards in these areas, as well as be able to work work with some incredible talent in the industry including Australia's Kate Ceberano and the Australian Girls Choir.

More recently, I am the founder and Creative Director of  Branthem, a brand engagement agency, specialising in connecting brands to their audiences with their own signature anthems, and turning businesses into bands for a day through my dynamic team building experience Brand Jam.


I'm so excited to team up with the phenomenal energy of Sashua Benay to bring Transformation Jams to you for a most uplifting and purposeful experience your team will remember for years to come!

Dene Menzel is a multi-award winning musicpreneur with over 35 years experience in music, music branding and music team building.

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Sashua Benay

Principal, Sashua Benay Transformational Coach

Hi, my name is Sashua Benay and my life has been inspiring others in Conscious Living and Leadership. With 12 years’ experience in Corporate Human Resources plus 18 years since then in Transformation Mindset Coaching & Facilitation, I am also a Blockage Release Specialist, Intuitive Mentor, #1 Best Selling Author and Keynote Speaker.


I empower Professionals, Entrepreneurs & Teams to find fulfilment and connection in Life & Business for optimum success beyond the traditional measures of professional development.

This is offered through a unique combination of group, self-paced & 1 to 1 coaching programs and team facilitation using my signature Beyond Mindset Methodologies.


I believe that life is to be lived passionately with meaning and purpose for us all to co-create a better world. Joining with the dynamic Dene Menzel for HeartBeat Team Jams cultivates an experience of expansion and connection creating an everlasting impact of new pathways to clarity, alignment and success for all!

Sashua Benay is a highly renowned master coach with over 30 year’s experience in team development, facilitation and personal mastery.

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How healthy is your team? Take the Quiz

Do your people go the extra mile? Are your customers satisfied? Does your team feel highly driven, motivated and engaged? As managers, these are key questions that deserve attention and time so that you and your team can soar towards succcess.


Take 1 minute out of your day to complete this  Team Engagement check in created by Sashua Benay, Transformation Coach to help you identify these key areas as well as some free tips to help you strengthen your team. 

For more event information including a free no-obligation quote for your business, contact our team today.

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Looking for more engagement across your team?

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